If the sales are too blunt, how can you attract customers?

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While selling products to customers, if selling products is regarded as a cold business, customers have no room for imagination, and your speech is also very mechanical, which can easily make customers psychologically frustrated, thereby causing customers to feel frustrated. Disgust, which eventually led to the failure of the transaction. Smart salespeople are often able to combine emotional stories with the products they sell, allowing customers to make purchasing decisions that will benefit them. This is why it is often said that sales masters are people who can make up stories. They can tell different stories and help customers consider problems from different perspectives, which can make the entire sales negotiation smooth and can effectively control the entire communication process. So when the customer is considering whether to buy, you must make up a very attractive story in time. Only when the customer is moved can you easily complete the sales target and become a sales person.

So how can we make our stories realistic and at the same time attract customers? Keep the following tips in mind, and you will definitely be able to do well in your sales. Tip 1: According to the customer's status, gender, age, identity and purpose of purchase, as well as the atmosphere and occasion at that time, you must choose an appropriate and true story to sell the product, otherwise the story you tell is just the one that the customer does not want. It is even disgusting to listen to, then it is too much of a loss;

Tip 2: If the story you tell makes customers feel like a true story, then the customer will definitely resonate, so as to shorten the distance with the customer, so that the customer can be more interested in what you tell. Therefore, if you want to make sales very simple, you must be able to tell stories, and you can combine the stories you tell with the products, which will bring freshness to customers and impress them deeply;

Tip 3: Telling stories without details, how can you convince customers? The stories we tell have to be felt by customers and imagined in their minds. Take an example and you will understand. After a customer in a shopping mall came into the store and saw a certain piece of clothing, the salesperson said, "Although this product is a bit expensive, the quality is absolutely good. If you don't believe me, you can try it." The customer left without expression. When I arrived at the next store, the salesperson was very enthusiastic. She said, "Who are you going to buy it for? It's been a bit cold recently. You should really buy a thicker piece of clothing to prevent colds, and the styles here are relatively complete", so the customer I started to look at these thick clothes very seriously. If you are a customer, you will definitely choose the second one!

Tip 4: When the salesperson communicates with customers very hotly, proper self-mockery can bring unexpected results. Use your own ignorance or difficulties to bring out the advantages of the product. For example, if you sell microwave ovens, you can say something like, "Now we don't have microwave ovens at home. When I watch other people bake bread and sweet potatoes, I am very envious, especially the smell of roasted sweet potatoes and roasted chicken wings. I want to smell it. Saliva, I must bring one home this weekend." By explaining what to eat, the sales staff can make customers feel that this is indeed the truth. If they don’t buy it, they will not be able to eat the baked goods, which will make customers want to buy;

Tip 5: The same story can be flexibly adapted through different products purchased by customers to make the story more suitable for the customers in front of them. Therefore, sales staff should usually exercise this ability. A story is a dish with a unique taste, and each customer has a different appetite. To make it different from person to person, it is necessary to tell different stories to different customers at different places and at different times;

Tip 6: When telling stories, you must pay attention to the scale, and remember that interesting stories are for sales, otherwise the stories will become useless;

Tip 7: You must be clear that storytelling is to arouse customers' enthusiasm for products, thereby enhancing customers' confidence in purchasing products. Don't deviate from the purpose of your final sales.

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