Customers always reject you, what should you do (worthy collection)

It is common to be rejected by customers in sales, which requires us to find the reasons from various aspects. For experienced salespeople, they are always good at using psychological knowledge to measure a customer. In fact, this is only one-sided. More we need to combine communication to understand the real inner needs of customers. Especially before recommending products to customers, it is necessary to conduct a thorough research on the customer's personality and psychology, and it is necessary for customers to make a positive answer through a series of questions. By asking questions with affirmative answers, the sales staff will let customers answer affirmatively continuously, which will form a mindset, thus forming a positive purchasing attitude of customers. So the salesperson should guide the customer and make a positive response before the customer has said the rejection.

So how do we get customers to respond positively? To do this, salespeople should practice more often. For example, ask colleagues questions and ask them to answer. For some questions that have no near-positive answer, the salesperson needs to make changes to such questions, so that this kind of question becomes an affirmative answer. In layman's terms, it is to let customers constantly affirm your words, so that customers are influenced by the previous thinking and habitually say "yes" or "yes". In daily sales, customers have many reasons for rejecting salespeople's sales. The common ones are "I don't need it, I don't have time, etc.", so how should we deal with such customers?

(1) Take the customer's interest as a breakthrough: Many people just can't find the customer's interest. I just want to say that you have carefully understood the customer? One of the products a customer buys is just for his own hobbies. Even if he does not need it temporarily, he will buy it. He enjoys the pleasure of this kind of shopping, and the other is a special need. For the first type of customers, they like to buy products at will, and do not want to listen to the nagging of the sales staff. If you go to receive them, 70% of them will refuse you without hesitation. The more enthusiastic the sales staff, the easier it is cause resistance from customers. At this time, the sales staff should find some interesting topics to allow customers to participate, create a very harmonious communication atmosphere, and use various methods to make customers relate to the products they sell and maintain a high degree of enthusiasm, and use them at the same time. The advantages of the product attract customers, and only by doing so can customers unconsciously devote themselves to your interest in introducing the product;

(2) Speak with real effects: in the process of contacting with many customers, some customers do know more about the product than you, and some customers look like "I'm an expert", then we aim at What should such a customer do? There is the simplest way, "You look like an expert and know so much. First, we are not afraid of expert inspection. Second, we like to chat with professional customers like you, so that we can explain the product time. It is greatly shortened, and you can see whether what I said is right or wrong when you look at the product.” Such a way of speaking is very willing to hear from an “expert” or a “fake expert”, which invisibly compliments the customer and praises the customer as an expert. , This sense of superiority is very enjoyable for customers. If the customer is replaced by you, wouldn't you feel the same as this customer?

(3) Break the customer's psychological defense: Today's market situation is mixed, so that customers are usually defensive when facing the introduction of the sales staff. Because in the customer's mind, the salesman always thinks that the salesman is talking about the product in order to lead himself into the pit and let himself be deceived. Therefore, 40% of the customers faced by the sales staff are of poor tone and indifferent personality. For such customers, the sales staff should give the customer a "sense of security" and make the customer feel that you are really thinking about him. The friendly and amiable attitude of the sales staff will relax the nervousness of the customer, and frankly inform the customer of the possible risks or problems that may arise in the product, so that the customer can feel that you can still consider his safety from the heart, which can slow down. Slowly make customers let down their guard;

(4) Detailed analysis of the reasons for customer refusal: When a customer refuses to sell a product, there must be a reason for him. If the salesperson does not ask and just goes to serve the next customer, then you are making a big mistake. Because a sales guru once said that there are 250 potential customers behind a customer, and losing this customer is equivalent to losing 250 customers. Do you feel that you have lost a lot? Smart salespeople can always spend a few minutes after the customer rejects the product to understand the reason why the customer did not buy the product. Sometimes the customer may be due to financial difficulties, then we can pay in installments; sometimes Customers are because they can't make a decision now, and they will wait a few days to make friends. Sometimes customers buy because they are waiting for the new model to be released. Are you really willing to let such a customer go? If the customer does not buy the product for the above reasons, then we can understand the real reason why the customer does not buy through the way of side-by-side. Of course, we can ask the customer to make a positive answer through the questioning method mentioned in the second natural paragraph. Thereby eliminating the psychological barriers of customers, gradually accepting your products, and eventually becoming your customers.