Customers are always unable to make up their minds to buy? Teach you 8 sales thinking, let customers place orders immediately!

As a salesperson, you will definitely encounter this situation, and there will always be a reason for the customer not to make a purchase decision or decision. Why does this happen?

Because you fail to grasp the point that the customer feels that when buying your product, he will encounter a personal "lose", or he can't see a "win". He didn't see what this purchase was for himself, in short, he didn't see the value of the product. The sooner the customer's 'lose' feeling is captured, the easier it is to lead to a deal.

Customers are always unable to make up their minds to buy? Teach you 8 sales thinking, let customers place orders immediately!

The following sales thinking can help you grasp this point of the customer as early as possible, which is an indispensable skill in sales skills.

One of the sales ideas

From a sales perspective, a product is nothing but a solution to a customer's problem or a service that adds value to the customer.

The task of sales is to take these things down to the customer's concerns one by one. And the customer buys the method and ability to solve the problem, not the monster called the 'product'.

So salespeople need to understand that when you communicate with customers, you are not selling products, but services, which are ways to help customers solve problems.

Customers are always unable to make up their minds to buy? Teach you 8 sales thinking, let customers place orders immediately!

Sales thinking 2

The customer sees the product through the tubular line of sight, and he only cares about the information related to himself.

90% of purchasing decisions are based on 10% of product features, and customer desires are the key benefits from 10% of features, and he will not make a purchase decision until these key benefits are confirmed.

Therefore, in the sales process, sales staff should pay attention to the attention of customers and constantly emphasize these selling points of the product.

Customers are always unable to make up their minds to buy? Teach you 8 sales thinking, let customers place orders immediately!

Sales thinking No. 3

Without a customer's commitment to action, there can be no sales progress.

A lot of sales people always think they do it well and the customer will buy it.

Don't you know that in complex sales, the purpose of everything the sales do is to let the customer move forward, and when he moves, the project can move forward. Only when he starts to seriously research the product and express his desire to buy will your sales be effective. Otherwise, it is a tired fool, and the customer pays the cost to truly show that they are one step closer to sales success.

Customers are always unable to make up their minds to buy? Teach you 8 sales thinking, let customers place orders immediately!

Sales thinking No. 4

When the customer asks you to do something, it is also the best time for you to ask the customer to do something! The sales process is a process that costs each other.

You must maximize the cost to customers, such as time cost, high-level cost, technical research cost, etc. After he pays enough, the customer will not give up the order easily. You are on the same boat. Only when you are on the same boat with him will the boat not capsize.

Customers are always unable to make up their minds to buy? Teach you 8 sales thinking, let customers place orders immediately!

Sales Thinking No. 5

No one will pay you for 'friendship'. The essence of business is exchange, and the customer is willing to exchange because he feels he has made a profit.

He thinks he gets 'more' value than he pays, although not necessarily much. So the core skills of sales are all around how to shape the word 'more'.

The salesperson needs to make the customer feel that they have earned it, and you need to establish such a mentality for the customer.

Customers are always unable to make up their minds to buy? Teach you 8 sales thinking, let customers place orders immediately!

Sales Thinking Six

All purchases are motivated by customer problems, but customers may not purchase if they have problems. The pain of the problem is the core driver of procurement. So problems create pain, pain creates demand, demand creates purchases, and purchases create sales. This is the logic of sales.

Customers are always unable to make up their minds to buy? Teach you 8 sales thinking, let customers place orders immediately!

Sales Thinking No. 7

Purchasing is an emotional decision, and values ​​and logic are tools for rationalization after the fact.

You are responsible for creating customer impulses, but when the customer decides to buy but doesn't pay, you must give him enough logical support in time. Such as value, case, etc. Otherwise, he is very likely to go back on it. There are countless orders that were changed on the last night.

Customers are always unable to make up their minds to buy? Teach you 8 sales thinking, let customers place orders immediately!

Sales Thinking No. 8

The customer likes to buy from someone who gives him the right to buy. Customers are willing to make purchasing decisions according to their own wishes, rather than doing what the sales say. Therefore, as a salesperson, you need to process your own advantages into the customer's ideas in some way, so that the customer feels that he is making the decision, not you. decision making. Just as you know the way ahead, pretend to be the sign he found.