How to do professional positioning? You need to know these three things
I have a trick to teach you to choose the right direction, no longer confused.
When you are about to graduate, everyone has faced the problem of "career choice". If you choose the right direction and work hard, you can easily achieve the triple jump in life.
If you choose the wrong direction, you may be mediocre for a lifetime, and you can see the end at a glance.
Therefore, choosing the right direction is actually far more important than personal effort.
So how should you choose a career path?
In fact, career orientation is mainly the choice of the industry, the choice of occupation type and the choice of the company.
Let’s talk about career choices first.
The choice of occupation type should be done well before you decide to apply for a job. After all, what kind of work you will be engaged in in the future has largely decided what kind of road you will take.
How to do professional positioning? You need to know these three things
For example, if you pursue stability, choose to become a people's teacher, and teach and educate people all your life, although you have not made a fortune, you can predict that your life will be smoother.
If you pursue financial maximization, choose to enter the outlet industry or even start your own business, there is a certain probability of standing out and even achieving financial freedom, but you must also be prepared to deal with difficulties and risks.
We are not comparing the highs and lows of different occupations here, but simply want to tell you: different career choices have actually largely determined your future life and what it might look like.
When choosing a career type, we can usually combine the following methods:
- Choose based on inherent strengths and weaknesses
Generally speaking, we think that people with different personalities actually have different job advantages.
For example, people who are good at social interaction and communication are more suitable for dealing with people, and they will be more handy if they are engaged in some social work, sales, business, etc.; will be easier.
Do things with your own strengths, and it is easy to get positive feedback in the workplace, so that you can work more actively and work harder, and it is easier to achieve career success.
The question is, how do you find your inner strengths?
The best way is to pass a professional career assessment. Through the assessment, you can understand your own professional personality attributes, find your own strengths and weaknesses, and recommend suitable job types.
If you want a professional career assessment, you can search for "new career language" on WeChat. Not only will there be a detailed type analysis, but also career recommendations and career advice will be given.
How to do professional positioning? You need to know these three things
By analyzing your own strengths and weaknesses, you can find the type of career direction you are suitable for, and then combine other factors to analyze and choose. It is a more scientific method at present.
- Choose based on personal knowledge and background
Of course, choosing a career is not just determined by your internal advantages. External advantages such as personal knowledge, background and experience are also important reference factors for choosing a career.
For example, if you work hard and get a doctorate degree, there are many choices in front of you. Either you are engaged in technology research and development in a company, or you can go to school to engage in education. These paths are already very clear. It is impossible to say that you have given up on yourself for many years. Accumulate to choose a job that matches your strengths, right?
Because at this stage, your external advantages have obviously surpassed most people, and you don't have to worry about the problem of not being able to play.
- Choose according to your professional values
I believe that because everyone grows up and learns differently, there will be different professional values.
For example, students who have a good family environment, good education, and love their motherland since childhood may care more about realizing their life aspirations and social value (such as Qian Xuesen) when they grow up, rather than how much money they make.
Professional values are actually very important, because it determines whether you are willing to work on this road for a long time.
Just like there are many teachers who support teaching in China, if these teachers only consider their personal career development from the perspective of money, they may have already left, so when they choose, they may have already considered what the future will be like. , the probability that individuals can persist for a long time is higher.
So, what are your values? What do you hope to achieve in your workplace?
If you want to achieve respect for your status, then the positions within the central enterprises and the system will be more suitable; if you want to achieve the accumulation of money in a proper way, then the core positions in the current popular industries are the environment you should compete in, such as marketing, technology, and products. and many more......
All in all, which path you choose will most likely determine your future development speed and ceiling.
Of course, the choice of occupation type depends on factors such as location and work intensity, but these are secondary factors. As long as you think about the first points, the latter can make a choice that suits you even if you compromise.
Second, it is necessary to do a good job in the choice of the industry.
At present, there are various industries in China. If you are unlucky and happen to choose a relatively small-scale industry, and this industry happens to be only distributed in some specific cities, then you are narrowing your own path.
If you are lucky and strong enough to choose an industry that is developing rapidly, then you are a pig in the wind, and it is hard to remember.
Do you still remember Guo Yu, who retired from ByteDance's wealth at the age of 28?
If he did not choose the Internet industry, but entered a state-owned enterprise or other industry, maybe he is still working honestly, wealth freedom, etc., don't even think about it.
It can be seen how important it is to choose the right industry.
So how do you choose an industry?
This issue is rather complicated, and we do not have the energy nor the ability to make accurate predictions about the development of each industry, so we only tell you how to judge whether an industry is worth joining.
First, the industry must be large enough;
In a sufficiently large-scale industry, there will be more opportunities and room for promotion, and the choice of occupations and the distribution of cities will also be wider.
For example, two classmates who graduated in the same year, one in a small industry and the other in a popular industry. After a few years, who is more likely to get better career opportunities?
How to do professional positioning? You need to know these three things
Of course, it is the latter. After all, the scale of the industry is here, and companies can also make more money, give more career opportunities and more generous salaries to attract young people.
Secondly, the industry is still in the development stage;
We define the development stage of the industry as such 4 stages - germination stage, development stage, maturity stage, and recession stage.
How to do professional positioning? You need to know these three things
The budding industry has only just begun to explore, and I don’t know how long it will take until the industry is launched. Although there are opportunities, it is not suitable for newcomers to enter, and it is more suitable for some old people who want to change the world to expand their territories.
The industry in the development period has begun to become formalized, the layout of the industry has begun to become more and more perfect, and the performance has entered a stage of exponential growth. This is the stage when enterprises need a large number of talents to join. There are many employment opportunities, high salaries, and the threshold is not particularly high. Suitable for young people to enter.
In a mature industry, the industry is already very mature, and the market demand and supply are basically matched. If there is no major change, it will basically grow slowly. At this time, companies may streamline personnel, competition between companies will intensify, and the Matthew effect will increase. It is very obvious that big companies have begun to devour the market, and basically only some relatively large groups are left.
In a recessionary industry, the industry has entered a stage of negative growth, the future development space is unclear, and it is not suitable for young people to join.
Finally, the human efficiency of this industry is relatively high;
What is human effect? is the per capita benefit.
Let's compare online education with traditional offline education. We are also teachers, but the ceiling gap between the two may be very large.
For offline education teachers, we calculate according to the salary of 200/hour, 8 classes a day, and the ceiling is about 1000+/day.
Teachers of online education can take more than one class at the same time, and the ceiling of the hourly salary will be much higher.
Because the benefits created by the two are different, offline education is limited by space. No matter how powerful a teacher is, apart from one-on-one, there are at most dozens of people in a large class; and online education, although the unit price is lower, but there are many people, even if If you only buy a few yuan for a class, as long as there are thousands or tens of thousands of people attending the class, the total sales will be higher.
Therefore, when considering industries, we can try to choose industries with higher human efficiency.
Finally, it is how to make the choice of the company.
In the first two parts, we know how to choose your career type and industry, and finally we will talk about how to choose a company.
In fact, as long as you deeply cultivate an industry, you will find that the world will reward you one day, but this does not mean that the choice of the company is not important, it is actually very important.
Choose a large company or a small company? Want to choose a startup company? These are all closely related to your own development.
If you have just graduated, then I would recommend going to a big company in the industry to practice. After this professional experience, you can not only accumulate experience and standardization ability in the workplace, but also improve your personal label. If you want to go to any other company, it will be much less difficult.
Just like if you graduated from Tsinghua University, the difficulty of finding a job will be much easier than that of a classmate who graduated from the same two colleges, even if you are similar in ability to him.
So, are startups and small companies not worth joining?
In fact, this is not the case. There are also many small companies and start-up companies that are worth joining, but the ability to identify information needs to be strengthened, and secondly, it is more suitable for students with certain work experience to join, and whether they can give full play to their ability advantages.
If you can follow a company to rise early, then the career advancement path may be broader in the future. Of course, this is a matter of probability.