The classmate Xiaohong (pseudonym) I tutored majored in marketing in a medical university. Her career goal is very clear, that is, to enter a large company to do market operation work.

Last week, Xiaohong got an interview opportunity for a medical and health APP operation position. This position is related to both medicine and the market, which is very in line with Xiaohong's expectations.

At the same time, in the telephone invitation of the other party's HR, Xiaohong learned that the salary during the probation period of this company has a basic salary of 7,000 yuan. She excitedly told me: This is the most formal and best-paying company I have encountered since the spring recruitment, and it is also an Internet company and the pharmaceutical industry. It is a perfect opportunity! ! ! "

(The picture comes from "Beijing Women's Guide")

Therefore, Xiaohong took part in the company's initial test with great anticipation... Then, a week later, she received a notification that she had failed the interview.

After receiving the notice, Xiaohong's sadness turned into a river~~~

So, on the night I received the email, I had a lot of chats: I was sad at first, and then I was unwilling. For this interview, she also prepared a self-introduction and a career plan. Why? ! Xiaohong asked me: Sister, can I still make a comeback against the wind?

From Xiaohong's voice, I could feel her unwillingness and eagerness for opportunity. Judging from my counseling experience, it is certainly not impossible to "return against the wind", but it is difficult.

Generally speaking, if the other person in the previous rounds of interviews has a good impression of you, but some details were not done well at the end; then, the chance of recovery is greater. The favorable factors are obvious, such as the good impression accumulated earlier; for example, you have the contact information of the other party's HR or even the department manager, so you can communicate directly.

(The picture comes from "Shanghai Women's Guide")

Therefore, from this point of view, the first test was brushed down, and I said bluntly: that is, I failed to "get into the eyes of the other party" at all; that is, the gap is relatively large.

Having said that, it is always a good thing to have a company that you especially want to join, and it just turns pressure into a driving force; moreover, a company that you want to join in general has a big brand and good treatment, which is attractive for current earnings and future development. , it's worth fighting for.

Therefore, I am very supportive of Xiaohong's desire to "reverse the wind"; not only verbal support, but we also need to find a way together. In general, it can be divided into four steps:

The first step is to get back to the basics of why you want to enter this company.

If you blurt out, because this company is a big brand, the treatment is good! This is very likely to be our sincerity, but I am afraid that we cannot convince the interviewer. There are many more famous and well-paid job opportunities. Which famous and well-paid job do you go to? How can that be sincere to me~ (Haha, interviews do sometimes compare to blind dates, they all want to get each other's sincerity first!)

So, we have to think a little further about this question: Do you like the products or services this company makes? Do you like the work content, technical approach and pace of this position? These are what you really want to contact after you enter the workplace, and they are also the characteristics of the other company that distinguishes it from other companies.

Don't underestimate this question, not only do you need to think clearly if you fail the interview, but it's actually a question that should be clarified at the beginning of your job search. Many classmates are cannon fodder on the way to apply for a job, mainly because they have not thought about this problem, so they follow the halo to apply for a job. As a result, they either returned with bad luck, or regretted their entry, and left soon (the average working time of the first job after 1995 was only 7 months), wasting the other party's time and wasting the other party's time.

In front of this question, Xiaohong replied like this-

In fact, the most suitable job for my major is medical representative. However, after seeing the working conditions of my brothers and sisters, I feel that the life of a medical representative is very busy, the work depends on the person's face, and it is necessary to fight for interpersonal relationships. I feel very uncomfortable when I think about it, so I don't like being a medical representative very much.

Then, I feel that Internet operations are very popular now, and the recruitment advertisements are also very attractive, so I want to try it. However, it was only after the interview that I found out: it turns out that operating in their Internet company also has to bear KPIs, such as contacting 10 doctors a week, and having to update 50 questions and answers a week.

Look, this first question, Xiaohong didn't think clearly, but went to avoid the medical representative, and it was expected that the interview was rejected.

Nietzsche said that a man who knows why he lives can endure any kind of life. For job hunting, you know why you like a job opportunity, and then you will have real motivation to fight for this opportunity.

The second step is to review the interview process, find the crux of the problem, and find a solution.

In fact, based on Xiaohong's answer to the first question, I already felt the problem. Next, I asked Xiaohong to send her the rejection email from HR. To tell you the truth, the company's HR is a very honest and reliable HR. In the rejection email, the other party did not simply say that he did not pass, but pointed out the problem: Xiaohong did not show the job requirements during the interview process. intentions.

With this question in mind, I reviewed the initial test process with Xiaohong——

1. There is no problem with self-introduction. As a marketing major, it is still ok in terms of expression.

2. There is no problem with campus club experience. Xiaohong has rich practical experience both inside and outside the school. Of course, this is also the basis for the other party to see her resume and invite her for an interview.

3. When the other party talks about KPIs, Xiaohong also feels that there is a problem. The specific process is as follows:

The interviewer asks: Can you guarantee the completion of the job performance?

Xiaohong was worried that if she said she could complete it, she might be added to a task or counted as an assessment commitment, so she answered vaguely: "I don't think I can guarantee how many I can complete each month, but I will work hard."

When reviewing the process, Xiaohong did not show any ambition for the core business. Especially for sales (or positions with clear performance requirements), ambition is an important assessment indicator. To this end, I specially interviewed a female executive of Microsoft Corporation. She said: ambition, in English, is motivation, the attitude of inspection, that is, whether you are brave to take on work tasks, or fear and self-protection, I This is also examined during interviews.

Based on the executive's answer, let's look back and see that Xiaohong did not show enough career ambition. Just like she is afraid of medical representatives, Xiaohong is worried about this kind of positive KPI, and even more worried about doing it herself. Bad to be blamed.

This burden and worry made her fail the first interview. After these analysis, Xiaohong also admitted that she did have such a problem, and said that she actually thinks about it, the thing she is afraid of is not so afraid.

The third step is to actively link and actively look for opportunities.

Well, the crux of the matter is here, and you can start specific actions below— actively link and actively look for opportunities. Here, we share 4 actions and methods from easy to difficult, so pay attention!

Action 1, write/reply to the HR of the other party.

Replying to the other party is a very good interview supplement. I highly recommend it every time I tutor my classmates. When writing this kind of supplementary letter, it is recommended to have the following points:

1. Write a letter to explain who you are, when you participated in the interview, and let the other party recall who you are.

2. You can seriously explain that you did not answer some of the questions in the first interview. For example, for Xiaohong's situation, I recommend her to honestly analyze which problem she didn't think about at the time, but after thinking about it, she found her fears, and now she is ready to face this challenge and no longer run away.

3. Again, your love for this company. Here you can't keep saying that I want to enter your company like a slogan, because the more detailed and specific things are, the more impressive they are. Is it an event bond? Or is there a product from this company that fascinates you? There could even be a story written here - as long as it's true. For example, I suggest Xiaohong to seriously describe the fit between this APP and her major, and she has had similar experience in past club activities.

4. Finally, please get another chance, or ask HR to recommend other positions.

Action 2, through your own circle of friends, see if there is any way to find people who work for this company, and then push it inside.

Don't think that you don't know anyone who just graduated. Take a closer look at your circle of friends. The once-in-a-lifetime connections of many people are very valuable. For example, I myself helped a girl in this way. At that time, she sent her resume to Ogilvy & Mather, a world-renowned PR agency, but they did not reply to her; I happened to tutor students who entered Ogilvy & Mather before, and now I have a stable job. I asked this classmate who was already in supply and demand to help me make an internal referral. As a result, I was notified for an interview and took up the job directly.

Action 3: Through Weibo, LinkedIn and other social platforms, you can directly find the social account of the department manager of the other party, or you can write a sincere letter to recommend yourself.

This way may have been difficult before, but now it's getting easier to link to. However, the writing of the self-recommendation letter is also a test of skill, and its fundamental "mind" is still that the more detailed and specific things are, the more impressive they are. Your self-recommendation letter must work hard on details. The content can include: your understanding of the company, your analysis of yourself, your analysis of your own matching points, etc.

Action 4. If the company is organizing an event recently, then go to the event site, take the initiative to participate, help, and take the initiative to request opportunities.

We tutored a girl who wanted to join the sports brand Decathlon, but she didn't reply when she sent her resume (the girl graduated from the second book). So, I participated in the other party's Openday and got an interview opportunity directly.

Writing this, I still want to thank this era for giving us more than one channel to express ourselves. Therefore, it is possible for us to gain growth and hope through hard work. Come on!

The fourth step is to conduct an overall review, take stock of the gains, and move on.

At this point in the article, we can see that Xiaohong has been unwilling and eager at the beginning, to discovering her own problems, and then to taking actions to make up for it, and she has become more and more formal. However, at the end of the article, I still have to pour cold water - will there be an OFFER if Xiaohong does it? uncertain.

Agreeing on a job opportunity requires the job seeker’s own efforts, the platform also needs to have a chance, and it also depends on the situation of the competitors. Therefore, it is not that we will succeed if we work hard. This point needs to be mentally prepared before departure!

However, "where time is spent, you can see it sooner or later", the hard work itself will not be wasted, in order to maximize the value of this hard work. Regardless of whether it is successful in the end, I suggest that you conduct a review from an overall perspective, take stock of your gains, and move forward with these gains.

So, if you find you like this company, even if you fail the first try, I still recommend working hard when the results are uncertain.