Should a person have strength before spreading? wrong! Spread the word first, then you can gain strength
All success is inseparable from communication
People who have watched "Tencent Biography" or "Ma Huateng Biography" often express emotion: Ma Huateng is so ill-spoken, yet he can still achieve such great success.
Professor Zou Zhendong, the author of "Weak Propagation", said that if you were either "deceived" by Ma Huateng, or "deceived" by the author of the book. If Ma Huateng is really bad at words and communication, how can he persuade investors to invest in him? How to convince a partner to work with him? How to convince upstream and downstream enterprises to provide him with supporting facilities? How to convince employees to work hard for him? How to convince the bank to give him a loan? How to convince customers to buy his product? How to persuade relevant government departments to give him permission and support? If he really can't spread, he will be unable to move!
All success in the world is inseparable from communication. Because to be successful, you must be recognized by people. Even if everyone is drunk and awake, you need to be recognized, and to get recognition, you need to spread.
Some would say that the most important thing is strength, not communication. Great people don't need to spread at all. But if it doesn't spread, how do you know about him? How do you know about him, that's how he spreads.
Some people will say that the peach and plum do not speak, and they will form their own footsteps. Little do they know that Taoli's "do not speak" is also a paradigm of communication. Although peaches and plums do not speak, they bloom and bear fruit. If the peaches and plums don't bloom and don't bear fruit, can they still form their own way? Flowering and fruiting is how peach and plum spread.
Should a person have strength before spreading? wrong! Spread the word first, then you can gain strength
Why is personal success inseparable from communication?
Every powerful faction relies on communication first and then gains strength.
We often say that it doesn't matter how many people you know, what matters is how many people know you. Therefore, many people think that when it comes to contacts and circles, they think that they must have their own strength first. This is true in itself, but when you have accumulated strength, will someone know you, or come to you on your own initiative? not necessarily!
If you don't understand communication, it doesn't matter who you are, because no one knows you.
Many people believe in a principle: strength first and then spread, but the birth of human beings proves that the declaration of this "power faction" is just shortsighted.
The book "Weak Propagation" tells a very real example. When a person is born, his first weapon of communication is crying. In infancy, no one is a powerful faction, all are powerless, but it is still spread. As a newly born baby, there is no ability to produce, fight, and self-defense, and even can't even eat, and can only drink milk. Facing the complex and dangerous external world, his only weapon is to cry, cry when hungry, cry when he is cold, cry when he is urinating, cry when he is uncomfortable. As soon as a person is born, the first thing is to cry for rights and maintain survival.
An important point is that. People are not naturally mature, and behind every successful person there are experts, such as famous teachers, high teachers, and strict teachers.
If you want to accumulate strength and become successful, you must have someone to guide you, especially someone who can guide you and help you. You may say, I know all this, but where are the masters and nobles? How can I attract him?
The key is to let high-ranking people know you, appreciate you, be willing to guide you, help you, and support you. This is possible, right? How to do it? by spreading.
Every so-called powerful faction also relies on communication first and then gains strength. Ma Huateng is like this, and so is Ma Yun. Everyone grows up with the help of others, and if you want to get help from others, you must learn, use, and spread.
Should a person have strength before spreading? wrong! Spread the word first, then you can gain strength
How can a person do a good job in spreading the word and get the help of nobles?
First, be a good person and do things well.
Be a person first, then do things, be a good person, do things well, and opportunities will naturally appear. How you do things and interact with people is itself a kind of communication. If you do things like this, chances will come naturally.
Where are the seniors and nobles? How can I attract the high and the noble? In fact, noble people are often around us. Your boss, your teacher, and your customers may all be your noble people. The key is to be a person and do things to a certain extent, and you will get their attention and attract them to help you and support you. The so-called righteous people help more.
Second, share as you act.
This is an era of self-media, everyone is a brand, and there are many channels that can be spread. The easiest and most effective way is to continuously share and output on the Internet and social media.
Sharing itself is a form of communication. You can share your research, learning and experience in a certain field, or you can review your daily actions, or learn something valuable.
But it doesn't matter how great you are or how much you have achieved before you can share it. People who take 100 steps can share with those who take 50 steps and 80 steps, and the experience and insights you share will be valuable to them. So share boldly and keep sharing, including what you're going to do and where you're going. Because you don't know who will see it one day, and appreciate you, recognize you, and be willing to help you.
Should a person have strength before spreading? wrong! Spread the word first, then you can gain strength
Third, actively seek and connect.
As we said earlier, first rely on communication, and then gain strength. When you are still very weak, you have to rely on communication to get help and guidance from others. There is a rule here, if you want to do something, get to know the people who are best at this thing or field. Taking people as teachers is the most efficient way to learn.
So, how do you connect to people who are stronger than you when you are still weak?
One of the easiest ways is to read his books. It is better to read all the books and articles. After reading, it is better to ask targeted questions for advice, or write a book review and post a Weibo or headline article, and @@ He, this is the first step in your connection.
You can also contact each other through Weibo private messages or emails to pave the way for offline meetings. The offline meeting can be at least 3 times, each time can be very short, but the number must reach 3 times, because after 3 times, the other party will really treat you. There is an impression, rather than a one-sided relationship and then forget it.
If you are sending an email to the other party, here is a super practical template, which is mainly divided into three parts:
The first part, introduce who you are.
The second part, you admire TA.
Here you need to write specific, chew on a certain sentence TA said, the impact of this sentence on you, and you can also give this sentence a new meaning
The third part, you can bring value to the TA.
Think about it, this is the premise of your relationship with TA. Adding value to each other is how we connect with all of us.
You can also bring value to the other person who is a big person - you have the time resources, emotional support, the perspective of the group you represent, and your unique point of view.
This part will make their eyes shine, and when you meet offline and mention your name again, the name will have a label and value.
Everything that can be done online has been done, and the rest is to take the initiative to create opportunities to meet the target people.
First, the target person may attend certain events and actively participate in volunteering.
Second, use the work platform to create opportunities to get in touch with big names.
If you represent the company to participate in various activities, get the opportunity to contact them; or contact the organizer to express interest in sponsoring such activities, and use this opportunity to go to the scene to understand the situation.